In the world of British soap operas, few characters have grown up before the eyes of millions quite like Jay Brown. Portrayed by Jamie Borthwick since 2006, Jay has been at the heart of EastEnders for nearly two decades. But now, the actor behind the beloved character is making headlines for all the wrong reasons.

In a shocking turn of events, Jamie Borthwick has found himself embroiled in controversy following the surfacing of a private video from November 2023. While taking part in Strictly Come Dancing, the actor reportedly used a derogatory term considered highly offensive to the disabled community. Though the video was never intended for public viewing and was shared only among friends, its eventual leak has had explosive consequences.

The footage, allegedly recorded after Borthwick celebrated making it through Blackpool Week on Strictly, featured a slur that described locals in a way that disability advocates have condemned as dehumanizing. Organizations such as Scope quickly responded with outrage, and a local Blackpool politician added fuel to the fire by calling the behavior “reprehensible” and “a poor reflection on national television personalities.”

Faced with mounting backlash, Borthwick issued a heartfelt public apology published by The Sun on Sunday. He expressed sincere regret and acknowledged his ignorance of the term’s gravity. “There’s no excuse,” he said, “I didn’t fully understand the derogatory term I used and its meaning. That’s on me.” The actor further extended a direct apology to the people of Blackpool and the disabled community at large.

Despite his apology, the BBC responded with unmistakable sternness. A representative stated, “This language is entirely unacceptable and in no way reflects the values or standards we hold and expect at the BBC.” The statement suggests internal disciplinary procedures are underway. Although the broadcaster has not officially confirmed Borthwick’s suspension, several credible sources have reported that he has indeed been temporarily removed from the EastEnders cast.

The scandal now hovers over both EastEnders and Strictly Come Dancing, tarnishing what had been a relatively smooth run for Borthwick on the latter. Dancing with professional Michelle Sakers, he had endeared himself to many fans with his humility and charm. Unfortunately, this controversy threatens to overshadow all of that progress.

It’s not the first bump in the road for Strictly either. The 2023 season saw multiple controversies, including allegations against opera singer Wynne Evans and the high-profile fallout between Amanda Abbington and Giovanni Pernice. With another season set to begin soon, the BBC may find itself racing to repair its image and ensure stricter boundaries for participant behavior.

For Borthwick, the path to redemption won’t be easy. In the digital age, private missteps are rarely contained—and in this case, the impact could be career-altering. His years as Jay Brown have earned him a loyal following, but those same fans now look on with disappointment, waiting to see what consequences will follow.

Will Borthwick return to EastEnders, or is this the beginning of a permanent exit from Albert Square? While public forgiveness is never guaranteed, genuine contrition—and a demonstrated commitment to learning—might offer a second chance.

One thing is certain: The streets of Walford may never feel the same without Jay Brown.