EastEnders fans were stunned earlier this year when Vicki Fowler made her long-anticipated return to Albert Square—this time portrayed by British actress Alice Haig. As a character rooted in the show’s earliest years and steeped in Walford legacy, Vicki’s comeback was always going to carry weight. But stepping into the shoes once worn by Scarlett Alice Johnson two decades ago? That’s a bold move—and Alice Haig is more than ready.

Speaking at the British Soap Awards, Alice revealed that the passing of the torch came with grace and support. Scarlett, who played Vicki from 2003 to 2004, personally reached out via email. “Scarlett sent me a beautiful message wishing me luck,” Alice shared. “She said it’s great fun playing Vicki Fowler—and I couldn’t agree more.”

Despite the years since Scarlett’s portrayal, Vicki remains a cult favorite among long-time viewers. Her fiery spirit and complicated family history—being the daughter of Michelle Fowler and Den Watts—cemented her place in soap history. The show’s producers had even tried to entice Scarlett to return for the 40th anniversary celebrations, but the timing wasn’t right. Scarlett’s spokesperson confirmed: “She was flattered to be asked but ultimately passed. She wishes Alice and the show all the best.”

Now, with Alice Haig in the role, a new chapter begins.

Alice is fully aware of the character’s legacy but is taking a grounded approach to the recast. “In soap world, we suspend our disbelief,” she noted. “Once you’re bedded in, you are the character. It’s better to bring your own truth rather than copy someone else’s portrayal.”

Instead of trying to mirror Scarlett’s version, Alice is digging into Vicki’s roots. “I’m really interested in finding flavors of Michelle—her mum—in the way Vicki moves and reacts. That’s my focus.”

Vicki’s return hasn’t come alone. Viewers were introduced to her new partner, Ross Marshall, and his teenage son Joel, stirring up new dynamics in the Square. Off-screen, it was revealed that Vicki had ended her relationship with Spencer Moon, adding emotional depth to her comeback storyline.

As Alice finds her footing, she brings not just talent, but a familial connection to the world of acting. With a film star father and stage experience of her own, Alice is no stranger to pressure—and she’s rising to the occasion.

Fan reactions so far have been a mix of curiosity and cautious excitement. While change is never easy for long-running characters, Alice’s warm reception and deep respect for the role are winning viewers over. And with EastEnders now leaning into legacy and fresh stories alike, Vicki’s reintroduction promises to be more than just a nostalgic nod—it’s a revival.

With Ross and Joel in tow, and the specter of her complex family past always lurking, Vicki’s future in Walford is anything but predictable. One thing is clear: Alice Haig is not just taking over a role—she’s redefining it for a new generation.