In a shocking development that has sent ripples through the BBC and the loyal fanbase of EastEnders, actor Jamie Borthwick, known for his long-standing role as Jay Brown on the popular soap, has been suspended following the emergence of a highly controversial video. The clip, filmed during rehearsals for the 2024 season of Strictly Come Dancing, captures Borthwick using an ableist slur to describe the residents of Blackpool. This incident has ignited a fierce debate about accountability, offensive language, and the standards expected of public figures associated with the BBC.

Borthwick’s journey on Strictly Come Dancing had been a notable one, with the actor making it all the way to the prestigious Blackpool week before ultimately becoming the ninth celebrity to be eliminated from the competition. His participation had garnered significant attention from both EastEnders and Strictly enthusiasts, making the recent revelations all the more impactful. The video, which has only now surfaced, shows Borthwick using deeply offensive language to characterize the people of Blackpool, prompting immediate and decisive action from the BBC.

A spokesperson for the BBC, in a statement released to The Sun, firmly condemned Borthwick’s actions, stating, “This language is entirely unacceptable and in no way reflects the values or standards we hold and expect at the BBC. We have robust processes in place for this.” This unequivocal condemnation underscores the seriousness with which the broadcaster views such transgressions, especially concerning language that targets or denigrates any group of people. The swift suspension of a prominent star like Borthwick signals the BBC’s commitment to upholding its internal guidelines and public image.

Following the BBC’s statement, Jamie Borthwick himself issued a public apology, expressing deep regret for his words. In his statement, he conveyed, “I want to apologize sincerely and wholeheartedly for the words I used in the video showing my reaction to making it through Blackpool week on Strictly.” He continued, acknowledging the harm caused by his actions: “I am deeply sorry for any offense and upset my words and actions have caused. It is no excuse.” Borthwick further admitted to a critical lack of understanding regarding the derogatory term he used, stating, “But I did not fully understand the derogatory term I used and its meaning. That is on me completely. Now I am aware.”

The actor’s apology highlighted his embarrassment and regret, emphasizing that his regrettable actions were not a true reflection of his views or character. “I am deeply embarrassed to have used the term and directed it in the way I did. It was wrong. When I made the video, I was excited and caught up in the moment. Again, that is no excuse, but my regrettable actions are not a true reflection of my views or who I am.” He also praised the people of Blackpool, reaffirming his positive experiences in the town during his Strictly journey: “I enjoyed every minute of my time in the Blackpool Tower Ballroom and the town itself. The people of Blackpool have always been amazing with the Strictly crew, dancers, and cast members. I know they will be again for this year’s show and those in years to come. I am truly sorry.”

The incident has also drawn strong reactions from disability equality organizations. Warren Kerwin, media manager at Disability Equality Charity Scope, emphasized the broader implications of such language. “Attitudes and language like this are never acceptable. It’s not just ignorant and hurtful to disabled people. It has wider consequences. Negative attitudes hold disabled people back in all areas of life, from getting a job to shopping on the high street.”

Kerwin also called for Borthwick to reflect on his actions and educate himself on the impact of his words. “Mr. Borthwick needs to reflect on what he said, educate himself, and do better. We hope he takes the opportunity to get to know the reality of disabled people’s lives.” This statement highlights the societal responsibility that comes with being a public figure and the importance of understanding the power of language.

The suspension of Jamie Borthwick from EastEnders serves as a stark reminder of the rigorous standards of conduct expected from those in the public eye, particularly those associated with a revered institution like the BBC. While Borthwick has offered a comprehensive apology, the incident has undoubtedly sparked a significant conversation about ableist language, personal accountability, and the ongoing efforts to promote inclusivity and respect in media and society at large. The repercussions of this event will likely continue to unfold, shaping both Borthwick’s career trajectory and the BBC’s approach to such sensitive issues in the future.